McCormick Is Recruiting Consumer Testers
© 2009 Miri Rotkovitz
Spice giant McCormick is recruiting consumer product testers to help provide feedback essential to product development. Maryland residents who fit the demographic profile for a particular product test may actually be called into the company's Hunt Valley headquarters to participate in tastings. People who've done it say it's a cool experience, and as a bonus, on site testers are compensated between $25 and $75.
If you're not local to McCormick, you can still sign up to participate in at-home product testing and internet surveys. Whether on site or off, selected testers can participate in McCormick's market research efforts up to 4 times a year. Given my gig as your About.com Guide to Herbs & Spices, I doubt I'd qualify to participate, but I filled out McCormick's consumer testing enrollment form in the name of research. It's a simple online form, and takes only a few minutes to complete. You may score a product to test, and help shape the future of McCormick's product line.

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